Teen consumers and influencers

Teen consumers and influencers

FROM VOL. 62
Alissa Quart explains how advertisers exploit the normal developmental characteristics of preteens and teens in order to sell them products. (12 minutes)
Mars Hill Audio Journal, Volume 62

Mars Hill Audio Journal, Volume 62

FEATURED GUESTS: Craig A. Bernthal, James Turner Johnson, Alissa Quart, Stephen M. Barr, Lilian Calles Barger, and Corby Kummer